AI Insights · Timothy · June 2025
Top 5 Pixel Games Performance in Oceania Q2 2025
Analyzing the performance of top pixel games in Oceania during Q2 2025, highlighting trends in weekly downloads, revenue, and active users.
In the second quarter of 2025, the top pixel games on a unified platform in Oceania showcased varied performance trends, as analyzed by Sensor Tower.
Color by Number：Coloring Games from Wildlife Studios saw a steady rise in weekly revenue, peaking at about $6.2K by the end of June. Weekly downloads fluctuated, beginning with 7.2K and hitting a high of 18.3K in late April, before ending the quarter at 14.7K. Active users followed a similar upward trajectory, starting at 22.3K and reaching 38.1K.
Melon: Sandbox by Payge Ltd maintained a consistent performance with weekly revenue around $3K, ending with a rise to $3.8K. Downloads remained stable, varying between 3K and 5K, while active users consistently hovered around 140K, peaking at 147K.
Cup Heroes, published by Voodoo, experienced a decline in weekly downloads from 5.7K to 2.6K. Revenue also decreased from $5.1K to $4.5K by the quarter's end. Active user numbers mirrored this trend, dropping from 31.3K to 31.8K.
Black Mirror: Thronglets from Netflix, Inc. witnessed an initial surge in downloads, peaking at 14.4K in mid-April, but tapered off to 543 by late June. Revenue remained minimal, and active users decreased from 14.4K to 890.
Tomb of the Mask: Pixel Maze by Playgendary Limited enjoyed a steady increase in weekly revenue, closing the quarter at $493. Downloads showed a gradual decline from 3.7K to 3.2K, while active users rose from 34.3K to 44.2K.
For more detailed insights into these trends, visit Sensor Tower's comprehensive reports.
